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Paid clicks – Summary

Last Updated -
September 21, 2023
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Welcome to the guide for viewing your summary of paid clicks and invalid traffic! This support page will provide step-by-step instructions on how to access and understand the dashboard that displays this information.

Log in to your account.

To view your paid clicks summary, you need to log in to your account using your username and password. 

Access the Dashboard.

To view your summary of paid clicks and invalid traffic, you'll need to access the dashboard. This can be found by selecting the “Ad Fraud Protection” dropdown and navigating to the “Paid Clicks” section, followed by a link labeled “Summary.”

Analyze the Bar Graph.

The dashboard should display a bar graph that shows the dates and amount of invalid count for both General Invalid Traffic (GIT) and Sophisticated Invalid Traffic (SIVT). This graph will give you a general idea of the level of invalid traffic over time. You can hover over each bar to see the specific count for that date.

Check the Fraud Breakdown

Below the bar graph, you'll find a section that breaks down the fraud by category, type, paid clicks, and invalid rate. This section will give you a more detailed view of the invalid traffic, including the specific types of fraud you're experiencing and how much paid traffic is being affected. You can explore each category or type to drill down into more specific data.

Use the Filter Bar

Finally, you can use the filter bar to filter the data by tracker, ad network, campaign, domain, and time range. This allows you to focus on specific areas of your traffic and see how they're impacted by invalid traffic. By default, the time range is set to 30 days, but you can adjust it to fit your needs.

In conclusion, viewing your summary of paid clicks and invalid traffic can be a valuable tool for understanding how fraud is impacting your traffic. By following these steps and analyzing the data, you can gain insights into specific areas that may be experiencing more fraud and take action to mitigate it.

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