PMax is a powerful tool for advertisers, but it relies on continuous optimization. From setting a clear goal to integrating anti-ad fraud tools, optimize your campaign now and drive more conversions.

Performance Max (PMax) campaigns have transformed the advertising landscape by simplifying the process and delivering impressive results. However, the threat of ad fraud looms large, potentially undermining your campaign's success. This comprehensive guide covers everything you need to know about PMax campaigns, from their fundamentals and setup to optimization strategies and real-world success stories. Most importantly, it delves into the challenges of ad fraud and offers actionable solutions, such as Spider AF's advanced protection techniques, to safeguard your investments and enhance your campaign performance.

Fight click fraud and protect your ad budget! Learn how to spot it & defend your campaigns with a layered approach. Check out Spider AF for advanced click fraud protection.

Click fraud takes up to 22% of revenue from marketers. From click farms to domain spoofing, cyber criminals are using different techniques to rob you of traffic and clicks, therefore revenue. Spider AF is here to help you combat them. Check out our article to see exactly how.

Struggling with spam leads in your Performance Max (PMax) campaigns? You're not alone. Many advertisers face this issue, which can significantly impact the effectiveness of their campaigns and waste valuable ad spend. In this blog post, we'll explore the root causes of spam leads in PMax campaigns, including poor ad placements and low-quality websites, and provide actionable strategies to combat them.

This article explores how invalid traffic (IVT) on YouTube hurts advertisers. It explains different types of IVT and how to detect them using YouTube Analytics and specialized tools. It concludes with best practices to avoid IVT and a case study showcasing the benefits of using an anti-IVT tool.

Digital advertising’s landscape keeps expanding, opening the doors for Made-for-Advertising (MFA) websites to emerge, thus creating significant concern for advertisers. Such sites severely impact the productiveness and professionalism of advertising campaigns by simply generating revenue through ads without showcasing valuable content to users. Any advertisers wanting to protect their ad budgets and engage audiences should understand how MFAs operate.

Discover actionable strategies to safeguard your Google Ads from the costly impact of click fraud. Learn detection techniques, preventive measures, and real success stories.

Maximize ROAS with smart strategies: understand its meaning, calculate effectively, and optimize for better ad campaign performance.

Search ads have become a go-to avenue for businesses aiming to broaden their customer base and boost sales. However, the fiercely competitive landscape of the online marketplace often poses substantial challenges to achieving desired results.

When you aim to enhance your CPA, you can anticipate more effective ad campaigns and improved advertising outcomes. It's vital to grasp various techniques for boosting CPA.

In the world of digital advertising, success hinges on a continuous process of refinement and optimization guided by various key performance indicators. Among these, one metric stands out as a critical driver of success: CPC (cost-per-click.)

Consumers value brands that prioritize honesty, and a transparent approach can set you apart from the crowd. Let’s take a look at how to go about integrating transparency into your marketing strategy in a practical way.

In this piece, we'll dive into how competitor analysis is a fantastic way to uncover these hidden gems and potential hurdles. By digging into your competitors' strategies and actions, you get a new viewpoint on your marketing world. This lets you make informed choices that can push your campaigns to levels of success you've never seen before.

Let’s take a look at the benefits of ridding your pipeline of unproductive leads, identifying the characteristics of bad leads, the alarming dangers of fake leads, and the resources squandered as a result.

Agencies face numerous challenges when it comes to delivering effective advertising campaigns for their clients. Among these obstacles, ad fraud emerges as a constant threat that can damage an agency's credibility and undermine their clients' return on investment (ROI).

Everyone is chasing the elusive dream of reaching the right customers with the perfect pitch. Personalized advertising seems to hold the key to unlocking this dream, allowing marketers to create tailored ads that speak directly to individuals.

We all know that making your PPC campaigns successful doesn’t just mean throwing more money at them. It’s about being smart about where your cash goes.

With Google Ads as the dominant player in the PPC arena, lesser-known platforms often get overlooked by businesses. However, they offer unique opportunities for advertisers to reach specific audiences.

Everyone is always on the lookout for tools to enhance their marketing game, right?

Brand safety has become a top priority for advertisers aiming to protect their reputation, engage with the right audience, and maximize their campaign outcomes.

As companies swiftly set up their accounts on Threads and begin sharing content organically, there is an air of uncertainty surrounding this fledgling platform.

Crafting impactful ad copy is essential to capture your audience's attention and drive them to take action.

Welcome to Spider AF’s step-by-step guide on how to select impactful CTAs that align with your campaign goals. By understanding your audience, crafting persuasive copy, designing visually appealing CTAs, conducting A/B tests, and being mindful of ad fraud, you'll be equipped with the knowledge and strategies to optimize your CTAs and achieve better results in your advertising efforts.

Attracting new customers is what every business wants more of, right? Well, you’re in the right place. 

Achieving exceptional results with a limited budget requires a strategic and creative approach.

In today's competitive digital marketing landscape, utilizing Google Ads custom segments can give your campaigns the edge they need to stand out and succeed.

A robust paid social strategy is crucial for businesses to thrive. By effectively leveraging paid social advertising, you can drive targeted traffic, engage with your audience, and maximize conversions.

A growing menace threatens the effectiveness and profitability of affiliate marketing campaigns: fraudulent bot networks.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing our Director of Engineering who makes sure our internal process runs smoothly, Rui. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing one of our Japanese team members in charge of content and SEO, Kohki. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

When it comes to pay-per-click (PPC) advertising, the success of your campaigns relies heavily on the metrics you choose to measure and optimize.

Staying ahead of the competition requires marketers to go beyond basic strategies and embrace advanced techniques and cutting-edge tools.

Reaching and engaging a wider audience is essential for successful advertising campaigns. Multi-platform advertising offers a powerful solution, allowing marketers to leverage various channels and platforms to maximize their reach and impact.

Marketing campaigns are the backbone of businesses today. With the proliferation of online platforms for advertising, it has become more challenging to keep your marketing campaigns secure from ad fraud.

Unlock the power of cross-platform marketing with expert strategies. Reach diverse audiences, boost engagement, and drive conversions effectively.

It's no secret that effective marketing requires data-driven decisions. When it comes to digital advertising, measuring ad performance is critical to understanding the success of your campaigns.

Affiliate marketing is a popular and effective way for businesses to promote their products or services through the help of affiliates. However, with its increasing popularity, affiliate marketing fraud is also on the rise. 

Google Ads is a powerful platform for businesses of all sizes to reach their target audience and promote their products and services.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing our latest member of the global sales team, Kapil. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

When it comes to online advertising, it's important to track your return on investment (ROI). This is where Google Ads Conversion Tracking comes in.

With the increasing popularity of Google Ads, businesses can reach their target audience and promote their products or services through a variety of targeting and segmentation strategies.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing our youngest member working diligently as a Web Developer and Rugby Player, António. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

Affiliate marketing is a key player in the digital landscape, boasting benefits like brand recognition, low risks, and high ROI. In the US and Canada, it drives 16% of ecommerce sales, with an ROI of 1,400%. However, achieving these benefits requires optimizing campaigns. This guide covers defining objectives, choosing partners, creating compelling content, optimizing websites, tracking performance, adjusting strategies, and preventing ad fraud to maximize your affiliate marketing success.

Bots are software applications that perform automated tasks on the internet. These tasks can range from web scraping, data mining, and content indexing, to automated customer service, and more. Bots have become an integral part of the internet, but not all bots are created equal.

Discover the hidden threats of fraudulent and fake traffic in digital advertising. Learn about 5 types of invalid traffic and how to combat them effectively to maximize ROI.

Digital advertising has become a critical part of any modern business's marketing strategy, providing a way to reach potential customers and build brand awareness in a highly competitive online marketplace.

Local and online businesses share many common traits, including the need to attract new customers for sustainable operations. Hence, the need for an effective lead-generation strategy cannot be overstated.

We normally connote the word “opportunity” with several things. This includes potential customers, and, of course, the proper sales pitches to draw the attention of these customers.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing one of our freshest talents spearheading our global marketing team, bringing years of experience in the cybersecurity space, Will. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

In the pre-Internet era, few companies really needed external referrals from existing customers. That changed dramatically as e-commerce, social media, and online referral networks allowed new companies to sell their goods directly to consumers.

Lead generation fraud is a growing concern among marketing professionals. This article helps you learn how to detect and prevent lead generation fraud with simple, actionable tips.

Our CEO Satoko sat down with Andrew Kimball President/CEO and Daniel Clark, Vice President of Partnerships from New York City Economic Development Corporation (NYCEDC). It was fantastic to gain insights into how they work with startups to support and grow their business. 

If you rely on online advertising and a website to bring in customers, one of the biggest challenges you face, whether knowingly or not, is bot traffic.

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing our highly skilled DevOps Engineer who makes sure our internal process runs smoothly, Sachin. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

19th-century department store magnate John Wanamaker said: “half my advertising money has been wasted... the problem was I didn’t know which half.”

Learn how to leverage reach advertising and calculate reach and frequency effectively in your advertising campaigns. Explore strategies to maximize your ad's visibility and engagement while safeguarding against ad fraud.

In recent years, digital advertising has become an increasingly popular way for businesses to reach new audiences and grow their customer base.

Google Ads Performance Max (also called PMax) is a powerful tool that can help businesses achieve better ad performance through automation and machine learning.

Welcome to our 'Meet the Spider AF Team' series! This time, let’s meet one of our key members behind Spider AF’s marketing team, Azu.

In the world of digital advertising, one of the most important aspects to consider is the size of your ads. Ad size is a critical component of your ad’s success as it can impact your ad’s visibility, click-through rate, and overall performance. ‍

If you have ever run a Google Ads campaign, you may have come across the term "GCLID." But what is a GCLID, and what role does it play in Google Ads?

Big tech companies like Google, Facebook, and Microsoft have been facing criticism for their lack of transparency when it comes to ad fraud.

Welcome back to our 'Meet the Spider AF Team' series! This time, we're showcasing one of our top designers who stays up late every night worrying about our user journey and brand, Adolfo. Read all about Adolfo, his role at Spider AF, and what makes him a valued member of our team.

As we know, search engine optimization (SEO) is a key factor in driving organic or paid traffic to a website. It is also the essential driving piece that helps our website to rank higher in the search engine results pages (SERPs).

Welcome to our 'Meet the Spider AF Team' series! This time, we're showcasing one of our talented Software Engineers tirelessly working to fight fraud, Pedro. Get to know his background, his role at Spider AF, and what makes him a valuable member of our team.

Google Ads is one of the most popular PPC advertising platforms, and so naturally there are millions of businesses vying for a piece of the pie.

Is Google Ads worth your effort and budget? Let’s jump into the pros and cons of its targeting, and whether you’re likely to find golden leads or waste your time. 

Welcome to our 'Meet the Spider AF Team' series! Today, we're showcasing one of our newest talented members behind our ad fraud prevention company, Pete. Get to know his background, their role at Spider AF, and what makes them a valuable member of our team.

Advertising plays a crucial role in reaching and engaging your target audience. Google Ads provides a powerful platform to do just that, but it's important to understand how to control when your ads appear for search campaigns. 

Behavioral analytics is a powerful tool in the world of digital marketing that provides a deeper understanding of user behavior.

Explore what click farms are, their detrimental effects on digital marketing, and methods to detect and prevent them.

Impression Share, or IS, is a crucial metric in the world of digital advertising. It measures the visibility of your ads and helps you determine if you're making the most of your advertising budget. 

Online advertising is forever changing, in a climate that is unpredictable, and audiences with different priorities to those previously seen. 

Affiliate fraud is a threat to online campaigns. Learn more about affiliate fraud tactics and how to implement simple steps and employ third-party solutions to stop fake clicks and maximize ROI.

Spider Labs is proud to announce that software engineer António Machado Santos, who works at the Portuguese office, has been selected as a player candidate for the Portugal national rugby team.

While there has been much discussion about the correlation between bounce rates and SEO rankings, less has been said about whether higher bounce rates are indeed a sign of ad fraud.

The definition of a high bounce rate hasn't changed over the years, even though what it means to a business has. A website's bounce rate is the percentage of web users who visit a site, land on one page and leave without visiting another.

Brand safety is more important than ever before. Your reputation and revenue are at stake. Read this article to learn how to protect against potential threats.

Affiliate marketing fraud is now a $3.4 billion problem. Amongst the unfortunate fallouts of affiliate fraud are the monetary losses it inflicts on both merchants and affiliate marketing networks.

E-commerce businesses need to invest in ad fraud prevention solutions to protect their brand reputation and revenue streams. By learning about the threat posed by ad fraud and fighting back, companies are helping the advertising industry as a whole, thwarting malicious actors, and making the internet a safer place.

Learn how click fraud impacts performance advertising and discover the power of Spider AF in safeguarding your campaigns from fraudulent activity.

Cookie stuffing works because most fraudsters run small-scale operations with different publisher accounts, making them invisible under the radar. But even those who run large operations often get away with it.

Maley Digital saved over $9,800 in ad spend and increased its conversion rate by 737% by blocking 2,771 fraudulent clicks through Spider AF.

Spider AF saved us around $10,300 in November and about $3,900 in April, which is incredible. This saved capital can now be invested in legitimate clicks, making Spider AF a no-brainer for us and our clients.

In the competitive world of real estate, standing out and acquiring high-quality leads is paramount. Real Estate Shop Nakajitsu, a leading brokerage firm in Japan, faced significant challenges in its digital marketing efforts, from rising ad costs to the detrimental impact of ad fraud. Seeking innovative solutions, they turned to Spider AF to enhance their advertising efficiency and drive better results. This case study explores their journey, the obstacles they faced, and the remarkable improvements achieved with Spider AF.

Savas Tutumlu

Interview with Souma Tanaka, Executive Officer and Director of Digital Marketing at E.N. Japan, on using "Spider AF" to combat ad fraud. Uncovering potential losses of $1.37 million annually and significantly reducing wasted ad spend. Discover why they chose Spider AF and its positive impact on their marketing efficiency.

Saison Fundex is a financial services company operating in personal and corporate financing as well as real estate finance. As part of the Credit Saison Group, the company offers a wide range of financing services, including real estate collateral loans and leasebacks.

Vitabrid Japan, a D2C venture company specializes in developing and distributing skincare and nutraceutical products. They sell their products through a subscription business model where customers make repeat purchases.

A recognized leader in the e-commerce sector, our subject enterprise specializes in a broad array of high-quality, original products, including cosmetics and dietary supplements. With an annual turnover of $75 million, the company sets aside a significant $23.8 million for advertising expenses, signifying its commitment to creating a strong brand presence.

KDDI Web Communications, a subsidiary of the KDDI Group, is renowned for its advanced solutions catering to businesses of all sizes. From CPI for rental servers to SSL encryption and website builder Jimdo, they offer a diverse range of products.

Starcraft is a prominent web media operator that specializes in providing comparison-based information to assist users in selecting products or services.

Matthew Beucler is the owner of MJB Marketing, an agency that specializes in lead generation, particularly in the medical, legal, and travel spaces.

Digital Identity, a company listed on the stock exchange seven years after its founding, provides a wide range of digital marketing strategies and advertising operations.

Ateam is a technology company that designs, develops, and operates games, applications, and an e-commerce site focused on connecting people. Their media platforms have gained a loyal following and they have recently implemented advertising operations to attract more users and help advertisers reach their target audiences. 

Gregory Valdez is the owner of Gentle Renegades, a digital marketing consultancy based in Houston, Texas. Gentle Renegades specializes in paid media and digital marketing services, with a focus on performance and growth-based solutions for clients with a digital presence.

i-mobile Co.,Ltd. provides an advertising delivery system [i-mobile] to internet used on smartphones and PCs. Launching the foremost ad network on mobile devices in the industry and currently operating the most premier service in Japan, we look at the reason why i-mobile has decided to introduce Spider AF. Ad Platform Business HQ. We talked with i-mobile’s Chief Executive Officer, Mr. Kai.

We Sat Down To Talk With Marketers From Matching App 「with」! Using SDK Data for Fraud Protection. On April 11th (Thursday) Repro and Phybbit co-sponsored a seminar called 「Ad Fraud and Internal App Marketing」.

Japan’s biggest SSP operator, adstir. Today we talked with Mr. Nagata, a supply operations manager, about how he uses SpiderAF to combat ad fraud.

“I’d never heard of the word ‘ad fraud.’ “I was beyond shocked when I learned that we’d received 90 invalid leads in a single month from our ads.” So says Ms. Kusahara of Porters Corporation. But thanks to Spider AF, she was able to reduce her company’s workload and improve CPA.

Drecom is a company that does business with the game, advertising, and web industries. Since last December, they have been using SpiderAF to help strengthen their fraud protections. Today we’ll be talking with the leader of Drecom’s production group, Mr. Kondo along with specialist, Mr. Suzuki!

About 40% of all ad fraud was detected in the trial ad fraud diagnosis (free trial) that Spider AF introduced last September. In today’s article, we’ll be listening to the voices of actual advertisers in an anonymous interview.

Meet ALL CONNECT, Ltd., developer of internet connection distribution projects with among the top market share in Japan. We recently had a chance to sit down with its manager in charge of market unification to ask him about how he implemented Spider AF’s anti-fraud methods and what the results were.

SmartNews, a popular news app founded in Tokyo, has surpassed 50 million downloads since its inception in 2012. In order to expand their brand awareness and acquire new users, they have implemented ad fraud countermeasures in parallel while scaling CPI network user acquisition campaigns. In this blog, we sat down with SmartNews’ Marketing Manager, Takashi Amitani, to talk about their specific initiatives.

Today we’ll be talking with Ryo Ueno (right), who is part of Funplex Inc.’s Marketing Communication Group/Product Marketing team and Gree Group Inc. Japan Game Division/Marketing group, and Drecom Inc.’s WEB advertising division group chairman, Satoshi Kameoka (left).

Mynet is a smartphone game development/operations company. Today we’ll be talking with Mynet’s Chief Business Planner, Ms. Tanaka and Business Planner, Mr. Shiota.

Privately held and headquartered in Silicon Valley with offices around the globe, MOLOCO, Inc., empowers mobile apps to run their own advertising business by providing all of the required components as a cloud service.

As one of the largest smartphone-specific CPI ad networks in Japan and a CPA ad network with a large number of projects, Zucks Co provides performance-based affiliate marketing for posts on blogs and sites.

After introducing Spider AF, I think it was great that all members could now easily understand/grasp what kind of web providers were suspected of fraud and for what reason because there was now an admin screen where we could monitor the numbers.

Talking about the clothing business, Yofuko-no-Aoyama (Aoyama Clothing) ranks amongst the top in Japan. The company continues to thrive with increasing investments in new businesses such as offline-2-online (o2o) and digital transformation (DX), and it currently boasts the No.1 market share in the clothing industry in the country.

Company A detected 107 invalid clicks in less than two weeks of using Spider AF’s trial. Recuperating about 3% of their total advertising costs, this is a story of how they fought and overcame ad fraud.

Not only reduce man-hours for tasks but also accumulate know-how against new fraud. F@N Communications, Inc. is a company that provides ad network services to affiliate advertising services such as A8.net and Moba8.net for smartphones. This time we’ll be talking with Mr. Asami – a project manager from the business division of “nend”, Japan’s premier smartphone ad network – about fraud protection and their circumstances that lead to adopting Spider AF.

"Because of the popularity of smartphones and the booming app business, the costs for acquiring users were gradually increasing on the developer side. That was when we felt that the problems caused by ad fraud were also going to expand."

At Spider Labs, we believe that every company, regardless of its size or budget, should invest in measures to combat ad fraud.

I-mobile is a pay per performance ad service provider. In June 2018, i-mobile started using SpiderAF for fraud prevention. Although fraud can not be found out with just log data alone, it was possible to detect this clever fraud upon introduction; greatly reducing the number of man-hours and time spent on fraud investigation. Today we’ll be talking with i-mobile’s Ms. Nishimura and Mr. Matsumoto.

Spider Labs Ltd., a cybersecurity company in Tokyo, has released a report analyzing 2.93 billion ad clicks from 2023, revealing insights into the significant impact of ad fraud on online and affiliate advertising.

Get ahead of the competition this Black Friday & Cyber Monday

Tokyo, Japan - Spider AF, the leading provider of digital ad fraud and lead fraud prevention, today announced its expansion to New York, USA and Cork, Ireland.

Spider AF, a leading provider of ad fraud prevention solutions, has launched a new freemium ad fraud prevention solution for the Google Ads platform. The solution is designed to help advertisers protect their ad campaigns from fraudulent activities, such as click fraud and impression fraud, and improve their ROI.

Every day, Spider Lab's demand-side ad fraud countermeasure analyzes over 10 billion IP addresses to identify invalid traffic

Every developer feels like a parent when their work is seen and praised. Today we feel just like that. Our hard work has been noticed by the Cybernews team and they listed us among the best fraud protection services!

Spider Labs’ Spider AF Platform Enables Advertising Agencies to Block Ads from Competitors, Click Farms, Malicious IPs, Unapproved Content and more.

Fluct SSP will also participate in the Shared Blacklist, joining major companies in Japan sharing ad fraud data! Phybbit Ltd. (Tokyo, Minato-ku, CEO: Satoko Ohtuski) has just begun providing its AI-equipped ad-fraud detection and reporting tool SpideAF to Fluct Ltd.’s SSP (Tokyo, Minato-ku, CEO: Ken Doi).

Spider Labs, Ltd. (Minato-ku, Tokyo, CEO: Satoko Otsuki, hereinafter referred to as Spider Labs) is pleased to announce Spider AF, one of Japan’s largest ad-fraud countermeasure tools, partnering with Yahoo Japan Corporation (HQ: Chiyoda-ku, Tokyo, CEO: Kentaro Kawabe, hereinafter referred to as Yahoo! JAPAN) for its advertising service, Display Ads.

Spider AF and SHARED BLACKLIST are committed to providing world-class services to eradicate ad fraud.

Over $4.8 Million in Online Advertising Fraud Has Been Detected by Spider AF, the Company's Automated Fraud Countermeasure Tool.

We would like to report a recent case wherein certain parties have misrepresented the facts with regards to the technology, security, privacy and compliance of the the anti-ad fraud tool Spider AF, developed and supplied by the company Spider Labs (Minato City, Tokyo Metropolis, President and Chief Executive Officer: Satoko Ohtsuki).

Tokyo-based Spider Labs, Ltd. has announced it has raised $5 Million in its Series B funding round, with primary investors including Headline Asia Fund, Mitsubishi UFJ Capital, Darwin Venture Management, and Golden Asia Fund.

Anti-ad fraud tool, Spider AF, has partnered up with advertising effectiveness measurement platform, AD Ebis by YRGLM Inc., to increase awareness of ad verification and to promote the health of the Internet advertising industry.

Tokyo-based Spider Labs, Ltd., developer of the Spider AF anti-advertising fraud software, has announced that affitown byGMO, Geniee, and FLYWHEEL are the latest addition to its roster of partner companies enrolled in the SHARED BLACKLIST (SBL), an industry-wide list of fraudulent affiliates and publishers shared between major ad companies.

Spider Labs, Ltd., (Minato-ku, Tokyo; President: Satoko Ohtsuki, hereinafter called Spider Labs) has been selected to participate in the East Coast Expansion Course of X-HUB TOKYO, a global startup accelerator program sponsored by the Tokyo Metropolitan Government. Spider Labs aims to further expand activities globally by leveraging the North American startup ecosystem.

TMI will Provide the Expertise Needed to Ensure Evidence Meets Legal Court Requirements.

A Total of Six Japanese Women Entrepreneurs Selected will Present a Unique Business Plan at EY Award Ceremony December 16.

Spider Labs’ Spider AF Platform Enables Advertisers to Hide Ads from Competitors and Click Farms, Automatically Block Malicious IPs, Block Unapproved Content and more.

This report reveals estimated Ad Fraud damage of $38.5M, detected in Japan. Download now to get the latest in Ad Fraud.

Phybbit is celebrating its 10th anniversary and is pleased to announce a change in the company name and relocation of the head office.

Phybbit’s AI-Driven “Spider AF” Tool Proven to be the Most Effective at Identifying Advertising Fraud

Phybbit Ltd. (Tokyo Minato-ku, CEO: Satoko Ohtsuki) has just released it’s latest Ad Fraud Whitepaper for July 2019. As the market leader in Japan for ad fraud detection and reporting, over 455 billion data results are analyzed using SpiderAF. (The data recorded for this report was conducted from January 1, 2019 – June 30, 2019).

Anti-ad fraud tool, Spider AF, has begun offering an agency sales plan for web advertisers. The plan will have no initial setup costs and will start from 30,000 yen ($300) on a monthly basis. By preventing the threat of fraud, you can focus on real ad performance.

Phybbit wants to bring to your attention that there are suspicious emails that have been sent from outside of Japan that are targeting the credibility of “SpiderAF”, an ad fraud countermeasure tool developed an provided by Phybbit Co., Ltd.

Get 1 month of free fraud diagnostics with a tailored fraud detection tool. The offer is limited to the first 5 companies to enter.